Customer Success Means Putting the Customer First

Putting the user at the center of your universe is critical to customer success and growing your business. Traditionally, business owners have made a widget or provided a service, the customer walks through the front-door and gives the owner money…

How to Create a Better Customer Experience

Personalization is key to positive customer experiences and achieving customer success.  However, customer success is comprised of many touch points across a brand: sales, marketing, on boarding and training, and customer service. It is essential that these teams NOT be…

What is Long-tail Customer Success and why you should care?

Shift Focus to Meet Customer Expectations. As a business owner or executive, you’ve probably put processes in place that help you scale your product or service offering. But, every rapidly-growing company who is scaling operations to meet with the demand…

The Five Biggest Customer Success Challenges

What are the biggest customer success challenges being faced by Customer Success Managers in 2019?   As we discussed in How to Create a Better Customer  Experience customer success is comprised of many touch points: Sales, marketing, on-boarding and training, and…